Google Ads agency for brands spending $100K+ a month
Defined Chase runs Google Ads for brands spending $100,000 to $10M+ a month that want to spend more without losing profit: Search, Performance Max, Demand Gen, YouTube and App campaigns, bidding on real revenue instead of platform-reported conversions. Our team has managed $100M+ in ad spend over 13+ years, and our founder has personally run more than $1M a day.
Book a Growth Map CallFree, 15 minutes. For brands spending $100K–$10M+ a month on ads.
4.9★★★★★across 30+ client reviewsWho it is for
We are a fit for a small number of teams, and we say so on the first call.
Good fit
- Brands spending $100K+ a month on ads, or close to it
- SaaS, apps, e-commerce and B2B teams that want to raise budget profitably
- Accounts where Performance Max or Search has plateaued
- Teams running Google in several countries or languages
Not a fit
- Budgets under about $20K a month: start with the free roadmap
- Anyone looking for the cheapest fee rather than more profitable spend
- Teams that will not share backend or CRM data
What we do
Six things decide whether more budget makes more profit.
An account built to scale
Campaigns split by margin, market and intent so budget can move to the best next dollar.
Bidding on revenue
Enhanced conversions, offline conversion import and Consent Mode v2, so Smart Bidding learns from paid orders and qualified pipeline.
Performance Max that you can read
Feeds, asset groups and brand exclusions set up so PMax adds new customers instead of taking credit for brand demand.
Video and Demand Gen
YouTube and Demand Gen creative tested on a cadence, judged on cost per new customer.
Rules on marginal CAC
Spend goes up or down on marginal CAC and payback, decided weekly, not on a good day.
Multi-country scale
One playbook for launching and scaling new markets, with local search terms and feeds.
How we work
No long proposals first. We start with one call.
Growth Map Call
Free, 15 minutes, with our founder or a senior strategist. We find the one constraint capping your spend and the next 1 to 3 moves.
X-Ray or 90-day Map
If it fits, we audit tracking, accounts and funnel (X-Ray) or build the full 90-day plan (Map) before anyone touches budget.
Partnership
We run the channels with you: weekly budget decisions, creative testing and one scorecard for spend, customers and payback.
From 15% of ad spend, with a $15,000 monthly minimum.
You pay the ad platforms directly. The free call comes first.
Brands we have worked with
FAQ
How much does a Google Ads agency cost at $100K+ a month?
Most agencies charge a percentage of ad spend, a flat retainer or a hybrid. At Defined Chase the fee is 15% of ad spend with a $15,000 monthly minimum, and you pay Google directly. The full breakdown is in our PPC management pricing guide.
Do you manage Performance Max?
Yes. We run Performance Max next to Search, Demand Gen and YouTube, with feed work, brand exclusions and new-customer goals, so you can see what PMax adds rather than what it claims.
Do you work in our existing Google Ads account?
Yes. We work inside your account, so you keep the data, history and billing. Changes are planned so learning is not reset all at once.
Can you run Google Ads in several countries?
Yes. We run multi-country and multi-language accounts with one structure and one scorecard, and add markets when the current ones hold their target CAC.
What happens on the free call?
A free 15-minute Growth Map Call with our founder or a senior strategist. We look at your spend, tracking and channels, find the constraint that caps your budget and give you the next 1 to 3 moves.
What clients are saying:
“Defined Chase is very professional, delivers on time, and is always helpful.”
“Their quick adoption of ad hoc requests and questions is impressive.”
“Defined Chase’s level of skill is incredible.”
“It was an excellent experience; we really grew significantly in every way together.”
Reviews are shown as published. Every business is different and individual results vary.
